Copywriting

Copywriting

Description

Words hold power. The right choice of words can ignite interest, stir emotion, and drive action. In a crowded marketplace, advertising copy is not just about selling; it is about positioning your brand in a way that resonates with people’s hearts and minds. Well-written adverts create clarity, spark connection, and ultimately turn attention into results.

How I Approach It

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Audience-Centred Writing

  • Audience-Centred Writing: Every line is created with your ideal customer in mind, ensuring relevance and resonance.
  • Strategic Messaging: Copy is designed to highlight benefits, solve problems, and influence decisions without sounding forced.
  • Creative Expression: Language is shaped to be vivid, memorable, and distinct, making your message stand out.
  • Consistency Across Platforms: Whether for social media, print, or digital campaigns, I ensure your brand voice remains cohesive.

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What You Can Expect

When you entrust me with your advert copy, you receive more than just words. You receive strategy and creativity working hand in hand. You can expect:

  • Clear, impactful messaging tailored to your audience.
  • Copy that inspires action, whether to click, call, or purchase.
  • Attention-grabbing adverts that balance persuasion with authenticity.
  • A smooth, collaborative process from concept to final delivery.

Why My Service Will Work for You

To craft compelling advertising copy that speaks directly to your audience, I will need:

  • Project Overview: Clear understanding of your product, service, or campaign objective.
  • Target Audience Profile: Insight into who you want to reach and their needs, preferences, and motivations.
  • Tone of Voice: Whether you prefer persuasive, conversational, formal, or aspirational messaging.
  • Platform Details: Where the copy will appear – (print, social media, radio, billboards, or digital ads).
  • Deadlines: Timeframe for delivery, ensuring that creative and strategic needs align.

Need a more customised service?

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Copywriting Process

Items are carefully sourced to meet traditional requirements, honour the bride’s values, and ensure the best quality.

Copywritting Testimonail

From our hands to yours, Èrù Ìyàwó arrives with grace, meaning, and heartfelt tradition.

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